Applications for Digital Marketing Team
A digital marketing team is made up of a variety of professionals, ranging from content producers to SEO analysts, not to mention social media specialists. There are a number of apps that can help to improve the routines and outcomes of all of these different roles. That is why we have compiled a list of 18 application for digital marketing team!
This is a simple web application that functions similarly to a to-do list. You can organize your tasks by project, add notes, and prioritize them. It can be used by individuals or teams, and it allows a manager to assign tasks to other team members. Todoist is also available on iOS and Android, and they recently launched a tool that suggests reorganizing delayed tasks based on the week’s jobs and the app’s users’ behavior.
Trello has similar goals to Todoist, but it operates differently, allowing it to be utilized in a variety of ways. It can be used to manage various projects and tasks associated with them, as well as to organize agendas for meetings, for example. Working with a digital card system, you can assign each card to a member of the team and communicate by making comments on cards or sending archives or images.
This is one of the most widely used project management tools in the world. It allows you to view the activities that each member of your team is working on at the time. Asana also allows you to delegate tasks and set priorities, as well as communicate via an online chat system. Visit their website to learn more about what this app has to offer its users.
Cloudvote enables you to create PowerPoint presentations in a collaborative setting. Instead of preparing presentations on your own using Microsoft software, other members of your team can access your work while you’re working on it, allowing you to communicate, exchange ideas, and detect problems in real time.
SEMRush is a search and analysis tool that is one of the most popular in its field. This application, among other things, allows you to compare different SEO data from your site to your competitors, providing reports on how you rank for specific key-words. SEMRush also allows you to search for new key words to include in your content strategy, as well as see which pages rank highest for the search term in question.
6. Google Keyword Planner
This is Google’s keyword research tool. The Keyword Planner, like SEMRush, searches for new key-words through other terms or categories. You can run AdWords cost simulations using a list of key words and learn about the volume of searches for any specific term, among other things. You only need a Google account to use the Keyword Planner.
SpyFu is intended for analyzing the search data of your competitors. It examines the history of your competitors’ advertisements and identifies the elements of their campaigns that were successful. It can find up to nine years of data using key words and Adworks ads, and report on every organic ranking that these sites have achieved.
This is yet another app dedicated to analyzing the data of your competitors. Unlike SpyFu, the analysis and comparison of data between your site and those of your competitors is done automatically, and it assists you in determining who your main competitors are. Serpstat generates automatic reports and analyzes future advertising patterns.
9. Ninja Outreach
This is a marketing tool with a simple goal: to assist you in locating influencers in your industry. You can also contact them right away via social media or email using the tool. It also allows you to sort these influencers by the social media platforms on which they have the most influence, such as Instagram or Facebook.
In contrast to Inkybee or Ninja Outreach, this feature works the other way around. Mention shows you who is already talking about your company on the internet, rather than just looking for influencers in your niche. You may use Mention to measure the reach and engagement of campaigns generated with these people in addition to finding out who is already talking about you.
This is one of the most powerful digital marketing tools available today. Buzzsumo is a useful tool for SEO teams because it covers all facets of digital marketing. Buzzsumo, like SEMRush, allows you to search for keywords and trends, but it also acts as a search engine for influencers. Among the different bits of information the app can provide, it displays the dominions of the pages you’ve searched for, as well as their follower numbers.
This produces content creation ideas. For a given topic, the Portent generates seemingly random titles. After the search is completed, every word or term in a title is explained, as shown in the screenshot below. Text titles in languages other than English can be adapted to the target language.
Are your content creators squandering time due to numerous distractions? Zenpen could be able to assist them in concentrating on the text. The program provides a distraction-free environment, allowing them to redact words without being distracted by buttons or notifications, especially when utilized in full screen mode. Start writing right away with Zenpen.
This tool isn’t just for writing content; it’s also for enhancing professionalism in general. TWords can be used to keep track of a writer’s progress on a certain text and analyze their most productive days. TWords provides a text proposal for writing practice, as well as an estimate of how long it should take a writer to complete it.
This is a web application that is solely focused on social media. Buffer allows you to schedule posts on Twitter, Facebook, and Instagram, as well as provide timing recommendations based on the amount of traffic to your pages on these platforms. It also includes analytical tools for keeping track of your social media interaction, as well as an iOS and Android app. It features a Google Chrome plugin that allows you to publish or program whatever content you’re looking at without having to go to the social networking site.
Hootsuite, which has a reach even bigger than Buffer, allows you to schedule posts and monitor publishing across over 35 social networking networks. In addition, Hootsuite allows you to respond to messages you’ve received on these social media sites directly from the platform.
Piktochart, which focuses on the creation of infographics, offers approximately 500 ready-made infographic templates to which you can add text and download in high quality. As a result, your content will be more appealing to the reader, and your words will be more credible.
18. Pixlr Editor
An online picture editor that is simple to use. Pixlr can therefore be utilized on any computer used by a member of your team, even public computers. When you don’t need advanced image editing, Pixlr offers simple tools like resizing, image cropping, and other capabilities that are common to all simple image editors.
Through the tools above, your digital marketing team can improve their productivity, achieving better results and improving your capacity to improve your action analysis, amongst other benefits.